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Blizzard Entertainment senior vice president Rob Pardo on the internet announced that according to Gamasutra, company's hugely successful PC MMO World of Warcraft was initially planned as a free-to-play, ad-supported title.

At present, Blizzard originally wanted World of Warcraft (the biggest cash cow in the history of MMOs) to be a free-to-play, advertising supported game. This leads you to wonder how would in-game ads even work in WoW? Well apparently they don't, which is why Blizzard chose the subscription method of things in the end or so says Rob Pardo. When were first going to make world of warcraft, we are willing to make it free and advertising support Pardo said. "We didn't want to charge a subscription, but as we researched market conditions, we realized that wouldn't support us."

On rough estimate, world of warcraft has amassed 10.7 million subscribers on line since its initial 2004 launch, marking the title as the most sucesssful MMO of all time.

Though free-to-play titles have seen great success in overseas markets, the business model has yet to catch on the mainstream North American industry. However, serval upcoming titles—including EA DICE's battlefield heros—show a steadily increasing interest in alternative sales strategies.

No matter what it develops, world of warcraft gold sale will have a great prospect. If you want to sell wow gold on the internet, you can adopts various methods to make a profit.